Turn your fans into your best marketing channel.
A creator marketing platform that makes it easy for your fans to create and share content on social. We make it repeatable, reliable, and rewarding so your current fans can help you reach new ones.
Fans have created social content
Average CPMs for fan creation campaigns
Increase in engagement on fan content vs. brand posts across the same time period
Where fans become creators.Real fans. Real content. Real reach.
UGC from fans is the most popular and trusted form of social content. But it's hard for fans to make quality content, and hard for brands to coordinate and scale it. So brands miss out on major reach during marketing releases.
Wide Worlds helps you turn your fans into social content creators to drive awareness and engagement for your campaigns. Real fans means the content is more native, authentic, and high-performing because they genuinely love your IP.
More reach for less
Content made by real fans outperforms paid placements at lower costs because it's more authentic and audiences trust it.
Feed your fan engagement
Allowing fans to make social content is the best way to keep them engaged in between releases while driving your marketing goals.
Find new fans
Activating real fans gets your content in front of the audiences most likely to become fans. That's how fan content drives real audience growth.
Wide Worlds is for entertainment brands who want to scale their creator marketing on social.
Activate your audience around every release.
Activate fans around trailers, season launches, and character reveals. Fan edits drive organic reach and keep audiences engaged between releases.
created by @zhu.edit
One platform to streamline fan-powered content creation.
We source and onboard fans, give them tools to create, and reward the content that performs. You build deeper fan loyalty and scale fan content without scaling your team.
Media Library
We automate the organization of your media clips based on characters, moods, settings, and more, so fans always have the right assets at hand.
Content Creation
Fans create content together within our platform. Fan content can require approvals before being shared to social.
Track and Reward
We track post performance and pay fans based on results. The best content gets rewarded, creating a self-reinforcing loop of quality creation.
Fan creation is the most authentic way to activate your current fans to reach new ones.
You're already investing in influencer marketing and UGC. Fan creation gives you a way to activate the audience you already have and turn their enthusiasm into distribution.
But built for actual fans, with much better quality content. Content performs because it's posted by actual fans.
But instead, you can scale creator marketing to your entire fanbase. More distribution means lower CPMs.
But with brand-safe controls, campaign management, and rewards. More control means better content.
Ready to turn your fanbase into your new marketing machine?
Join entertainment brands who are already using Wide Worlds to amplify their reach through fan edits.